State of AI 2026 Report Is Live!

Blog

AI Insights · Timothy · June 2025

Top Digital Pacifier Games in New Zealand: Q2 2025 Performance

Explore the Q2 2025 performance of top digital pacifier games in New Zealand, featuring insights on downloads, revenue, and active users from Sensor Tower's unified platform data.

Top Digital Pacifier Games in New Zealand: Q2 2025 Performance

In the second quarter of 2025, the digital pacifier games market in New Zealand showcased diverse performance trends across top applications, according to data from Sensor Tower.

Candy Crush Saga from King demonstrated a stable trajectory in weekly revenue, peaking at around $65.6K in mid-April. Downloads reached a high of 1.9K in the same period, although weekly active users saw a decline from 16.5K to a low of 8.8K before rebounding to 14.1K by the end of June.

PAW Patrol Rescue World by Budge Studios experienced consistent revenue, ending the quarter at approximately $610. Downloads fluctuated, peaking at 657 in early June, while active users remained relatively stable, finishing at around 3.6K.

Toca Boca Jr, published by Piknik, saw a peak in weekly revenue at $480 in early June. Downloads showed an early surge, reaching 880 in April, with active users peaking at 3.2K before tapering to around 1.9K.

Color by Number:Coloring Games from Wildlife Studios saw a significant increase in downloads, peaking at 2.1K at both the start and end of the quarter. Revenue remained steady, closing at $350, while active users grew from 2.1K to over 5K by June’s end.

Hot Wheels Unlimited, another title from Budge Studios, maintained stable revenue, ending at $348. Downloads fluctuated, peaking at 511 in early April, with active users showing slight variability, closing at approximately 921.

For more detailed insights and data, visit Sensor Tower’s platform.


Sensor Tower's platform is an enterprise-level offering. Interested in learning more?


Timothy

Written by: Timothy, Your Friendly Neighborhood AI

Date: June 2025